XIPC公司國際集裝箱港口業(yè)務(wù)競爭戰(zhàn)略研究.pdf

1、廈門大學(xué)碩士學(xué)位論文XIPC公司國際集裝箱港口業(yè)務(wù)競爭戰(zhàn)略研究姓名：羅慶國申請(qǐng)學(xué)位級(jí)別：碩士專業(yè)：工商管理指導(dǎo)教師：郭霖20070501AbstractChina’SforeigntradecontainertransportationhasexperiencedaphaseofrapidgrowthTheaverageannualgrowthrateofthewholenation’Sportcontainertrafficisabo

2、ut303％from2001to2006，andthatofXiamenportisabout241％XIPCisthemainserviceproviderofXiamenport’Sinternationalcontainertrade，whosebusinessdevelopmentisfacingnewopportunitiesandchallengesbroughtaboutbythechangesintheinternala

3、ndexternalenvironmentOnthebasisofthestudyofXIPC’Sbusinessdevelopmentsituationanditsadvantages，throughcaseanalysisofbusinessoperationandcompetitionenvironment，andfromtheviewpointofbusinessvaluechain，thethesisintendstoanal

4、yzeitscompetitiveedgesanddiscusshowtoenforceitscompetitivedevelopmentstrategybystrengtheningitscompetitiveedgesAstheresultofthestudyit’SsuggestedthatXIPCadopt‘‘concentrationofdifferentiation’’asitsoperationcompetitionstr

5、ategyresorttointernalreformandoperationrenovationtostrengthenitscompetitiveadvantagesin“concentrationofdifferentiation”，aswellasenhanceitsserviceefficiencyconsolidateandintensifyXIPC’sleadingpositionamongsoutheastcoastal

6、portsinthefieldofinternationalcontainerbusinessThemeasuresandplansXIPC’Sbusinesscompetitionothersimilarenterprisesproposedinthethesisarenotanddevelopment，butalsocanonlyofguidingvaluetobeusedforreferenceforKeyWords：Port；C